Colors in Projector are customizable and can be used throughout your story. You can change the color of almost any element in Projector — text, background, shapes, lines, icons, and more. Use colors to also tint your media, create a gradient, and add a pop of color to your shadows.

Select the element you are editing and click on Color fill in the Expanded Toolbar to adjust colors, add gradients, and change the color's depth and opacity.

Projector color panel

Color palettes

The Color panel includes a few curated color palettes. To view all of the available color palettes, click on the name of the current color palette. A drop-down menu will appear, listing all of the other color palettes. Color palettes include Recent colors, which are colors recently used in your story, and Story colors, which are common colors used in your story.

Note: The colors featured on the Recent colors and Story colors palettes may differ for each story, depending on the colors used.

Projector color palettes

Selecting colors

Whether they are colors from an image you found on Unsplash or brand colors you'd like to add into your story, there's several ways to select colors outside of the pre-set color palette options.

  • Use the Color picker to select and use your desired color found on media. At the bottom right of the Color panel, click on the Color picker icon and hover over the color you would like to use. With the Color picker, you can select colors from your logo, any media found in our creative catalog, as well as any custom media you upload into Projector. Your color will be placed in your story's Recent color palette for you to pull from.

  • Use the Color panel to find a color. Underneath the pre-set color palettes, you can select colors across a rainbow spectrum. You will also have the option to adjust and select how opaque you would like the color tone to be. The color used in your story will be placed in your story's Recent colors palette for you to pull from.

  • Add a color into your story with the hex value. Click on the element that you'd like to change the color of. If you have the color's hex value, type it in at the bottom left of the Color panel. The color will automatically switch over and will be placed in your story's Recent colors palette to easily pull from.


After selecting your colors, use the checkerbox slider in the Color panel to choose how transparent or opaque you would like your colors to show up as.

Pro-tip: You can create your own custom stickers and "floating" designs by making the background of your scene completely transparent! To do so, click on the background color and slide the opacity setting all the way to the left to make it transparent. When you export a scene with a transparent background, only the elements on that scene will show up.


You can find gradients in the Color panel, and they can be applied to any element, including text, shadows, outlines, and tints.

Projector gradients

When you open the Color panel, you can select from the following options: Solid, Linear Gradient, or Radial Gradient. Solid colors display one seamless color.

Linear gradients blend colors across a straight spectrum, while Radial gradients blend from inside a circle. You can customize the rotation of Linear gradients, and the centers of Radial gradients.

Linear gradient:

Projector linear gradient

Radial gradient:

Projector radial gradient

Choose the colors for each side of the gradient spectrum by clicking on the squares at each end of the slider and then selecting the color. You can select solid colors from the palette, use the Color panel to adjust a color, add a hex value, or use the Color picker to select a specific color.

Add multiple color layers to your gradient by clicking the [+] icon when hovering over the gradient slider. A default color is set, which you can then customize. To delete a gradient color, select the color square and then hit backspace/delete on your keyboard.

Adjust the depth of each color by moving the squares along the slider to identify how much of each color you want across the spectrum.

Did this answer your question?